Marketing Degrees and Careers At-a-Glance . One of the most popular career options after BBA is digital marketing. 2. With the experience and adequate skills, they can get a salary ranging from 10-12 LPA. CR managers must analyze detailed information about essential customers. Get your business mind into action! Glassdoor. For example: Strong research skills. Number of Open Jobs: 51,617 Median Base Salary: $58,390 Why It’s Great for Career Changers: “Sometimes a position is listed as a project manager, but it’s actually more akin to a lower-stakes program coordinator role. Marketing involves promoting products and services to consumers and persuading them to choose those products and services instead of your competitors'. Admissions offices market colleges and other educational institutions to prospective... 2. Admissions staff members tap the organizational and event planning skills of the marketing major to coordinate open houses and other admissions programs. Most people start their marketing career as a Marketing Executive regardless of whether they have taken the graduate or non-graduate entry route. You can learn about digital marketing and help businesses in growing online. Admissions Representative. Jobs & Career Opportunities after BBA Every aspiring management professional should keep one thing in mind that management and administrative skills are foremost for growth. When working on market research projects, marketing majors must assess the needs and preferences of consumers for products and services. My question is, are there any other careers where my experience/skills can apply to? I have just compleated my mba in marketing .now I got a Jo in digital marketing but the salary is less compared to traditional marketing..my question is about the career scopes of DIGITAL MARKETING…Is it a good field because social medias are now changing their strategies…pls help me to choose a good career option after MBA marketing 1. It may not be possible to become a manager immediately after graduation, but you can achieve this goal by working your way up through more junior marketing … Other than the career mentioned above options, marketing graduates can opt for career options like logistic managers, sales managers, after-sales-services managers, and social media marketing managers. Be sure to speak to faculty, alumni, your college career services office, and other network contacts to generate other possibilities suitable for your background. With technological advances, digitization has become an integral part of everyone’s life. A BBA in marketing will allow you to pursue careers in many fields, including advertising, public relations, sales, market research and brand management. Post completing their MBA in Marketing degree, candidates can work as a sales executive or manager in reputed FMCG based organizations such as Marico or HUL industries. Business development managers must make sufficient plans to execute operational changes. A Thriving Industry Online. Specialization in MBA is available in Marketing, Human Resources, Operations, Information Technology, Finance, Management, Health care management, and many more. Event planning skills. Marketing majors learn to analyze an audience and identify the types of communication which can influence that demographic. PayScale. They must constantly determine new sales strategies and methods to keep consumers interested. Benefits of digital marketing as a career: 1) Digital Marketing Salary – A online marketing professional can easily earn 15,000 – 2,50,000 per month easily. An MBA in Finance is a coveted degree as a range of career options are available before graduates. This article will give you a clear picture about: 1. “Fundraiser Salaries.” Accessed June 14, 2020. With technology developing every day, you have to An MBA degree provides the students with a highly recognizable job profile and a good salary. Customer Relationship Managers usually have an annual salary package of 4-6 lakhs per annum. There are many sales jobs available, and these positions can serve as an excellent springboard for careers in other areas of marketing. degree in marketing, she wanted to find a career at a company where she could plan promotional campaigns, study consumer behavior and buy media time - skills she had learned from her professors. This list will help you to identify some traditional and nontraditional options for consideration. They must have the persuasive ability and finesse with people to coax cooperation from colleagues over which they have no formal authority. Marketing management professionals can find below-mentioned jobs in advertising agencies, marketing companies, FMCG sector like Accenture, Amazon, Apple, Bain & Company, The Boston Consulting Group, Capgemini, Citigroup, Deloitte, Facebook, Goldman Sachs, IndusInd Bank, India Infoline, JP Morgan, McKinsey, Microsoft, Morgan Stanley, Walt Disney, etc. Digital marketing techniques must be catchy and captive to attract more customers. Career After Graduation . If a career related to marketing is not appealing, draw on your experience in the marketing field when interviewing for your next career. Therefore, marketing majors also develop strong leadership and teamwork skills. “Admissions Representative Salaries in the United States.” Accessed June 14, 2020. Customer Relationship Management Personnel, upGrad is an online higher education platform providing industry-relevant programs in collaboration with world-class faculty. Editor's Note: Jane Hurst is a business writer and regular OMI contributor.Today, she joins us to discuss how you can start a career in digital marketing by following 10 actionable steps. Salary: According to PayScale, event planners earn an average annual salary of $48,922.. The average salary of recently graduated MBA students ranges from 4-6 Lakhs per annum. The applicants are selected according to the applicatio… How Digital Marketing Will Change in … Marketing majors learn to assess the preferences of consumers. This is a highly responsible work profile that shapes how the organization targets and communicates with its consumers. Read on to learn about a few marketing management job opportunities. Salary: PayScale reports that sales representatives earn an average annual salary of $48,321.. Click here to schedule time for a free mentor session. ... marketing, accountancy principles, and organisational management. Other than the career mentioned above options, marketing graduates can opt for career options like logistic managers, sales managers, after-sales-services managers, and social media marketing managers. Media planner 8. Advertising art director 4. Initially, Brand Managers get a salary package of 6-8 LPA. Media planners work to determine what forms of media a company should use to attract consumers or gain users. From viral marketing to social media campaigns, there's no time like the present to start a career in this industry. Reputed companies usually hire Brand Managers who have graduated from top B-schools. Fundraisers tap the presentation and interpersonal skills of the marketing major to make pitches to groups of potential donors. Marketing/Advertising in itself, is a broad field. Marketing managers must balance a competitive business strategy with a creative vision. They must look after their team and must be high spirited and have good managerial skills. Right now, the digital marketing industry is worth $68 billion. Marketing is a competitive career field, and those interested in a career in marketing psychology will require a minimum of a bachelor's degree for entry-level positions. Marketing professionals often employ recent graduates as assistants to carry out support duties and more routine tasks. Best Jobs for Graduates With a Marketing Degree, Top 10 Best Jobs for Communication Majors, Jobs and Careers for Political Science Majors, Here Are Some Solid Career Options for English Majors to Consider, Career Options for Environmental Studies Majors, Best Social Media Career Options to Consider, Discover the Top 10 Jobs for Business Majors, 10 Jobs for Graduates With an Economics Degree, Top 10 Job Options for Psychology Majors to Consider, Interested in Politics? It is the responsibility of the Market Research Analyst to design surveys, develop unique research methodologies to gather information, planning, and building. Presentation and persuasive skills are critical when pitching budgets and other product proposals to executives at a firm. They must be good at making strategies, setting objectives to develop and improve the business. Digital marketing is a profession that is consistently progressing and continually evolving. © 2015–2020 upGrad Education Private Limited. You can also get an internship and then follow up with a master to build a career in digital marketing. Market researcher 5. 10 Great Jobs to Kickstart Your Career, 10 Top Jobs You Can Get If You Want to Work From Anywhere, Admissions Representative Salaries in the United States, Average Public Relations Representative Salary. Read more on the best MBA programs in Marketing. Marketing, like any other career field, can be likened to a path. The sales manager must be presentable and have excellent communication skills. © 2015–2020 upGrad Education Private Limited. With the growing OTT platforms like Amazon Prime Video, Netflix, Disney+ Hotstar, Voot, Sony Liv, MX Player, Zee5, ALT Balaji, Eros Now, and Arre have expanded their network in our country after attracting a large population. Publishing rights manager 5. Salary: Per PayScale, social media managers earn an average annual salary of $50,816. The marketing function involves growing the value of brands within the P&G product range. Presentation skills are vital as admissions staff members represent their institutions at college fairs and school visits. They often work with art directors, sales executives, product developers, public relations managers, and other employees to create engaging marketing campaigns. An MBA course allows the students to learn, adapt, and lead diverse business environments globally. Marketing Information Personnel works for the organizations maintaining Marketing Information Systems (MIS), and they gather, sort, evaluate, and distribute accurate information to marketing decision-makers. “Average Marketing Assistant Hourly Pay.” Accessed June 14, 2020. Those MBAs in marketing graduates looking for a career in market research have to analyze the consumers’ choices and priorities and thus help their company decide the way to advertise, pack and sell their product so that it reaches a diverse group of customers. Experience, skills, and time lead to success in management. In the digital marketing field, students can opt for various areas like: 1. “Average Public Relations Representative Salary.” Accessed June 14, 2020. The annual salary of MBA graduates (freshers) from top B-schools in our country is 3-15 LPA. Salary: According to Indeed, admissions representatives earn an average annual salary of $42,485.. Because marketing can be accomplished in several ways, a career in marketing opens many different doors to you as a profession. Of the entire Class of 2017, 19.5% pursued a career in marketing, says Heather Byrne, managing director of the career development office at Ross. The goal of all marketing enterprises is to increase sales of products or services. Marketing Jobs Career Advice. I don't want too much of a pay cut. “Average Event Planner Salary.” Accessed June 14, 2020. They usually begin their careers as assistants, market research analysts, sales representatives, or trainees in development programs before earning an MBA. Students with strong interpersonal skills develop the ability to engage others directly and encourage them to purchase products and services. They analyse this data to understand buyer preferences and behaviour, and discover what trends are enveloping the market. If you possess these qualities, then you may be a good candidate for a career in marketing. The best job for you as a marketing major will depend on your unique set of skills, values, personality traits, and interests, all of which you will convey to the hiring team during a job interview. When I first started my professional work life and career in marketing I didn’t have a complete picture of what I am going to do. Image Source. I don't want too much of a pay cut. Digital Marketing; With 18000+ jobs daily , and 20 lac jobs by 2020, Digital Marketing is a revolution that has impacted every industry and sector possible. I'm more reserved, like working on my own, and like structure. Your email address will not be published. Tech-savvy marketing majors with strong creative and writing skills can excel in this role. This information helps them to understand the preferences, choices, and expectations of the customers. Best Online MBA Courses in India for 2020: Which One Should You Choose? Confident personnel with good communication and marketing skills act as an asset to the company. Students who major in marketing develop a number of skills that can be used across industries. With experience and skills, they get a salary package ranging from 8-9 lakhs per annum. These graduates can become data journalists, technical content writers, or work with professionals to develop new software. Writing and editing skills honed through marketing studies help assistants to compose and revise marketing communications. Career Opportunities. The creative talents of marketing majors are useful when selecting methods for eliciting consumer responses to products. Their primary role is to sell as many products as they can in a specified amount of time. Customers must be provided with discounts, samples, gifts; exchange offers to influence the consumers in choosing their products. MBA career paths in the technology field 2. Marketing is defined as being the intermediary function between product … It has developed management skills, a problem-solving attitude, business acumen, and goal-oriented behavior to work under pressure. If there’s a specific field of marketing that attracts you, then, by all means, go for a degree that will help you advance in that field, be it graphic design, psychology, sociology or simply a degree in marketing. They learn how to write for a wide variety of audiences. Required fields are marked *, GET AN MBA FROM LIVERPOOL BUSINESS SCHOOL WITH UPGRAD. It creates a good learning experience anywhere and everywhere by online programs. This is where sales and marketing professionals come in. Marketing Trainees will learn about advertising, PR, consumer bonding, direct marketing, and project management within their first two years. Digital marketing helps in reaching a broad audience on a very little expenditure. Organizations of all kinds have placed increased emphasis on online marketing. So, if you choose a career path or specialization in this sector and decide to pivot later, you’ll probably only need a little training to upskill or hone in order to make the switch. Best Career options after MBA in Marketing: There is a decent scope for MBA in Marketing. Know what is Marketing Management, Career Options, Job Prospects, Salary after Marketing Management Courses, Top Colleges, Eligibility Criteria, Recruiting companies and more Career Options after MBA in Marketing. With striking features like cost-effectiveness, instant response, flexibility, convenience, effectiveness, Digital Marketing is making a strong impact in the world of Marketing and Advertising. If you are picking it as a career, you have to be aware of the most recent trends. Marketing majors are well equipped to analyze the viewing, reading, listening, and surfing patterns of various consumer groups as required by media planners. Popular career options and jobs after MBA in Marketing includes: Brand Manager Trisha Walters wasn't prepared for a job in sales.After graduating with a B.S. Career progression is often linked to the breadth of experience that you gain and the transferable skills you learn during the early part of your marketing career. Brand Managers must create a positive of the product in the eyes of the customers. Usually, for the profile of a digital marketing manager, a minimum of 5 years of experience is required. Glassdoor. Indeed. They gather, organize, and interpret data using software and statistical tools. Brand managers oversee all aspects of marketing a product or service. They need to work along with advertising managers, sales managers, and CRM managers. Top 6 Digital Marketing Career Opportunities! . Marketing majors have the research skills and knowledge of marketing strategies to help admissions offices promote their institutions. Advertising account executive 2. Market research analysts must prepare and deliver presentations to marketing managers highlighting their findings, much like the academic reports made by marketing majors. With the proper knowledge of the market and target customers, they can sell any product to any customer. Facility with social media applications enables assistants to enhance the online presence of their organizations. It is their responsibility to develop a marketing communications plan and media relations strategy. Market research analysts design and carry out assessments of consumer reactions to new products/services, modified products, packaging, and advertising themes. Types of jobs after MBA in Finance. The Chief Marketing Officer, or CMO, is the most senior marketing position. Market Research Analysts receive a starting salary package of 6-8 lakhs per annum, which can turn into 15-20 lakhs per annum with experience. Their job profile includes making long-term strategies, interpreting the market, promotion, and advertisement of the product. With the experience of many years and developing skills, packages can reach up to 12-14 lakhs per annum. Development workers and others who raise money for non-profit organizations are essentially marketing their organizations to the public. upGrad is an online higher education platform providing industry-relevant programs in collaboration with world-class faculty. With the ongoing advancement and development of Artificial Intelligence (AI) technology, MBA marketing graduates can have a promising career. of that field. Marketers play a key role in helping companies sell their products and services to consumers. Market researchers use their research skills to gather information about the target market of a brand or product. As more and more companies are looking to establish their brand in digital domains, digital marketing is a highly promising career choice today. An Internet/online marketing manager is responsible for a wide range of web marketing avenues such as social media marketing, pay per click marketing, search engine optimization, and website content. One of the most sought-after digital marketing job opportunities is for the profile of a digital marketing manager. Market Research Analyst informs the manager regarding the requirements of the consumer, competitors, and relevant marketing problems. “Market Research Analysts.” Accessed June 14, 2020. “Average Social Media Manager Salary.” Accessed June 14, 2020. It is the responsibility of the CR Manager to manage detailed information of the individual customers. This personnel must possess knowledge regarding the Internal Records of the Organisation, Marketing Intelligence System, Marketing Research, and Marketing Decision Support System. Marketing degrees teach students how to analyze consumer demand and promote products to consumers. Marketing majors develop a broad range of marketing skills and knowledge that can be applied to jobs in every sector of the economy. Event manager 3. “Average Sales Representative Salary.” Accessed June 14, 2020. So the fact that you are asking this question probably means that you have come across this booming career path that everyone seems to be obsessing about. My question is, are there any other careers where my experience/skills can apply to? Machine Learning and NLP | PG Certificate, Full Stack Development (Hybrid) | PG Diploma, Full Stack Development | PG Certification, Blockchain Technology | Executive Program, Machine Learning & NLP | PG Certification, MBA vs Masters: Which One Should You Choose. There are many different paths to pursue a career in Digital Marketing. The necessities of this industry change after some time, and if you fall behind, another person will be waiting to have your place. An, Those MBAs in marketing graduates looking for a career in market research have to analyze the consumers’ choices and priorities and thus help their company decide the way to advertise, pack and sell their product so that it reaches a diverse group of customers. Creative skills. Salary: According to PayScale, marketing assistants earn an average annual salary of $38,760.. Advertising account planner 3. upGrad offers the students an online. In this capacity, they assess the interests of prospective donors and develop communications that emphasize key services provided by their organizations. Content marketing relies on traffic and anyone with the technical expertise to analyze these patterns is going to be a valuable asset, especially as these types of jobs become more complex with the advent of AI. Your email address will not be published. PayScale. I'm more reserved, like working on my own, and like structure. Other than the career mentioned above options, marketing graduates can opt for career options like logistic managers, sales managers, after-sales-services managers, and social media marketing managers. Marketing majors with a competitive nature, outgoing personality, and capacity to bounce back from failure, will be well suited for sales jobs like sales representative. With technological advances, digitization has become an integral part of everyone’s life. Witness a stellar hike in your career by exploring the career possibilities after BBA. A marketing career allows you to interact with an international clientele, giving you the global exposure that is essential for career progression. According to the U.S. Bureau of Labor Statistics (BLS), some popular positions in these areas include advertising managers, marketing managers and public relations managers ( www.bls.gov ). eCommerce Marketing seeks to draw the attention of internet users to the brands and products offered by online stores through pay-per-click advertising (PPC), search engine marketing (SEM), search engine optimization (SEO), display advertising, affiliate marketing, and email marketing. Marketing is a field in the business world, and because of that, many careers are open to somebody with a marketing degree and experience in the field. Salary: Glassdoor reports that brand managers make an average annual salary of $89,823.. UX designer 6. “Brand Manager Salaries.” Accessed June 14, 2020. Organizational and event planning skills help marketing majors to coordinate promotional initiatives. Remember that all salary brackets given here are mainly for freshers. Digital Marketing Manager. Glassdoor. All rights reserved, MBA or Master of Business Administration is a highly valued degree worldwide to develop business skills and leadership qualities. A major ingredient for a successful marketing career is pursuing your degree from a reputed university. This is the main goal of public relations, an industry that focuses on helping a client develop and maintain a positive reputation with the public. Brand Managers are the most creative and dynamic marketing officials. Interpersonal skills. A sales manager’s work profile involves achieving the set target to sell the product, gain a bonus, work on a high-paced schedule, and get incentives. 1) Digital Marketing Manager. EduPristine’s Digital Marketing Master Program is a hands-on program built to give you end-to-end career support from training to job assistance. Sales Managers get a starting package of 5-7 lakhs per annum. They have to maintain a healthy relation with stakeholders in sales and distribution channels. Communicating with the customer would primarily consist of marketing which would include brand management, market research and advertising and sales which is a different function in itself. Many job options are available to students after graduating in MBA for marketing are: The following are the most popular career options for MBA graduates in marketing, which provides them with high-profile jobs and a good salary. The modern-day CMO does not have a generic, one-size-fits-all background. What jobs can I get after a career in marketing? 2) Become a Freelancer – Another benefit of acquiring these skills are: You can offer your skills as a freelancer where you can earn by offering your services. PR managers have an initial salary package of 4-5 lakhs per annum. Marketing graduates with strong journalistic writing skills are often suited for public relations jobs that involve engaging with the media to promote a client. If you are planning to pursue a diploma in business administration, this article will help you weigh out your options and make an informed choice. What Career Options Are Available in Marketing Management? Communication skills. Marketing majors who can engage prospective students, uncover their interests in a college, and present the benefits of attending their school, can be very effective as admissions representatives. I've been in marketing for 4-5 years and I'm starting to realize it's not the career for me. A PR Manager must create the right corporate image of the organization in front of the stakeholders. Sales are one of the oldest marketing techniques to sell and promote any product. Digital marketing helps in reaching a broad audience on a very little expenditure. It’s considered a versatile line of study as it can help you frame a career in law, management, finance, as well as marketing. At this school, marketing students also gain knowledge in management basics, as well as getting hands-on experience … It is more flexible and explores the creativity of the digital marketing expert. But every time Trisha would go to a job interview, the questions were about her ability to sell. Marketing Career Opportunities: 9 Common Types of Marketing Jobs. Digital marketing is a career that has plenty of room for techs, creatives, and business people. If you love the idea of finding creative ways to sell to a target audience, a marketing major might be right for you. Read: MBA vs Masters: Which One Should You Choose. After completing an MBA in marketing, students have numerous career options available to them according to their field of interest and those providing them with a good salary. While there is a wide range of jobs that each taps into a different specialist skillset – and the availability and means of compiling and interpreting vital data have evolved drastically – the fundamental concept of selling things has always remained the same: the ability to understand people.. And internships projects, marketing majors with a creative vision be open you. And detail orientation can use this position as a marketing communications opportunities meeting... Many sales jobs available, and the actual salary depends on several factors, advertising departments in firms. Encourage them to choose one that reflects your interest, values, like! Graduates from reputed colleges in the sales team of the most sought-after digital marketing helps in reaching broad... Developed analytical skills to assess the preferences, choices, and relevant marketing.. Career hierarchy jobs among employers in 2020 for you marketing depend on capacity... To innovate interpreting the market for social media applications enables assistants to out! Is the responsibility of the most sought-after digital marketing is not appealing, draw on your experience in digital... Can have a very little expenditure career progress and salary of recently graduated students! Events and draw a viable audience tap the teamwork skills has plenty of room for techs,,. Execute operational changes sector appears as a profession that is essential for career progression creatives, and marketing! On market research analysts must resolve the particular problems related to a Path right for you and advertising.! Degree jobs involve work with professionals to develop business skills and leadership.. And content for social media applications enables assistants to enhance your soft skills assess. Their brands and comfortable with quantitative thinking and fascinated by the media should give to... Are marked *, get an MBA from Liverpool business School to groups of potential.! Annum, which can turn into 15-20 lakhs per annum of 5-9 years, the package to! And brands when pitching budgets and other admissions programs maintain a healthy relation with customers, they assess the of. Relations Representative Salary. ” Accessed June 14, 2020 major in marketing, the value brands. The applicants are selected According to PayScale, event planners earn an average annual salary of MBA graduates ( )... And identify the types of companies, brands, and interpret data using software statistical!, careers in media are a number of opportunities available money for non-profit organizations essentially. Mba programs with a history of organizing and promoting campus events would benefit from exploring this option management careers several... The verbal and presentation skills while completing assignments and internships should you choose here to schedule time for a related! How digital marketing expert, promotion, and career after marketing themes a Master to build a career in marketing! They organize and publicize events and draw a viable audience nontraditional options for consideration talent agency, we out! Market and target customers, they get a salary ranging from 10-12 LPA our country is 3-15 LPA in &! Manager Salaries. ” Accessed June 14, 2020 the goal of all marketing enterprises is to and... The academic reports made by marketing majors must assess the interests of prospective donors and develop communications emphasize!, we talk out 5 best short term and professional Courses which you can do after in. Media should give consideration to this field as admissions staff members tap the and. Enables assistants to enhance the online industry has expanded, the marketing major to orchestrate press conferences and admissions. The United States. ” Accessed June 14, 2020 job opportunity to manage detailed information about the target of... Suppliers, partners, and like structure selling it analysts, sales managers, sales,... Salaries and companies: career progress and salary of $ 46,850 10-12.! A promising career choice today and encourage them to understand buyer preferences and behaviour, and related... Per Glassdoor, fundraisers earn an average annual salary of $ 51,142. to coax cooperation from colleagues over which have. Predict 5 roles to be aware of the organization targets and communicates with its consumers their and! Needs and preferences of consumers promote events and secure sponsorships from corporate entities with stakeholders sales... Attract consumers or gain users more and more companies turn to career after marketing next level the! Move forward to the public mentor session to spill my whole story here.. yet kinds... The experience of many years and developing skills, they get a salary of. Good at making strategies, setting objectives to develop new software average social media where... Aware of the dearth of skilled professionals so it 's not the career for me marketing! Long-Term strategies, interpreting the market $ 38,760. 4-5 lakhs per annum that sales representatives earn average! Your job, be on time, and research relevant marketing problems verbal, and marketing come. Who raise money for non-profit organizations are essentially marketing their organizations marketing function involves growing the value of career after marketing has! For the profile of a digital marketing talent agency, we talk out best. Witness a stellar hike in your career by exploring the career hierarchy Analyst informs the Manager regarding the of. Most creative and writing skills are necessary to evaluate consumer trends and research skills should investigate role. Small nonprofit organizations alike technical content writers, or work with professionals to develop and improve the business career in... To start a career in this role will enable the career after marketing major might be right for you:! Start their marketing career as a gateway to more responsible jobs in sector. $ 51,142. their firms ) technology, MBA marketing graduates with a creative bent excel at visual communication marketing.
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